The realtor seo Agency

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Real estate SEO

Welcome

The real estate agent’s dream is fewer cold calls, fewer meetings with incapable prospects, quality local leads, and more revenue, all on autopilot. 

And when 90% of the buyers use the Internet to search for homes, making that dream a reality means ranking high and standing out on Google. This is all made possible by real estate SEO. 

Still not convinced? How about we tell you that the best part about real estate SEO is that it is a 24/7 lead-generating technique?

No need for cold calls and no need for expensive Google ads.

What is Real Estate SEO?

Real estate is making sure that your houses are appealing enough that people would want to buy them. Real estate SEO and realtor SEO function the same way. To get more clients, you must present solid reasons and measures to attract new clients and retain existing ones.

In the age of the Internet, working with a real estate marketing agency to help establish a great real estate website and promote your real estate services is a must.

However, a real estate website can only succeed with the use of modern marketing strategies like realtor SEO that makes sure that you are appearing on places that matter, such as Google, YouTube, Facebook, and Instagram.

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What Is REALTOR SEO?

Realtor SEO is all about utilizing strategies and techniques to fully optimize your website for high search engine ranks.

What can a real estate marketing agency do for you?

Improved Website Profile

One of SEO’s main goals is to use professional and ethical techniques to make your website more visible and rank high in search engine results.

Faster Connection With Clients

Great SEO campaigns push your website to the top of search results. And when prospective buyers go online to search for homes, your website will be the first one they’ll see.

Attract The Right Traffic

A real estate SEO expert will tweak your website to appear with the right selection of keywords. And when people are looking up real estate services, your website will appear and prompt people to click.

Social Media Integration

Realtor SEO also involves increasing your presence on social media, as well as, making sure that your website is mobile-friendly.

The Importance of SEO to your Real estate Business

.01

Today, people are Internet-dependent when it comes to looking for services and products, looking for homes and realtor services is no different. According to the National Association of Realtors, 44% of all buyers turn first to online listings as their first step in looking for a house. And when your real estate website is not showing up on places where it matters, you are losing hundreds of prospect deals.

This is why it is important that your website and property listings are optimized to show when relevant keywords are entered. Appropriate SEO strategies will put your website where your target clients are looking, as well as, ranking your website high on SERP (search engine results page).

An increase in SERP increases website traffic which will lead to an increase in new clients.

.02

What Should I Expect From SEO?

Investing in SEO services means that there should be a return. However, it is also important that you set realistic expectations. After the proper SEO campaigns are implemented, there will be short-term and long-term results, such as an increase in both clientele and profit, but these results don’t happen overnight.

What is assured, however, is that SEO is the strategy that will result in greater value than any other marketing techniques without breaking the bank. In the current age of the Internet, those who master SEO win.

.03

How Long Does It Take for Real estate SEO Results to Show?

Generally, SEO takes 3 to 6 months before showing notable results. However, for some, waiting for 3 to 6 months might be too long. At this point, it is important to note that there will be those who will claim to be SEO experts and will promise you your desired results in a shorter amount of time. However, SEO has no shortcut, and ranking high on search engines doesn’t happen overnight.

Realistically, after SEO practices are implemented, what happens is seeing some new changes in traffic. This will slowly build up on an increasing trend until it stabilizes, meaning, you are maintaining a regular flow of clients. Eventually, client flow will increase which will lead to sales and higher profit for your business.

.04

Key Performance Indicators Assessment

A real estate SEO expert will constantly assess your website using Key Performance Indicators (KPIs), which are the most important factors to check if the implementation of SEO strategies has helped.

01

Increase in clients

The more clients, the better the website is doing

02

Organic traffic

People from search engines who have visited your website

03

SERP ranking

High keyword ranking means more website visitors

04

Visitor duration

How long your visitors stay on your website

05

Pages per Session

The number of pages your visitors visit

.05

On-site SEO Optimization For real estate websites

On-page SEO makes sure that prospect visitors and search engines can access your website. If a website is well-structured and implements good practices, search engines will have an easier time crawling it which makes the indexing process fast. This will allow clients to easily find your website.

Here are some techniques used to on-site optimized a website:

01

Selection of the right keywords

To increase website visibility, choosing the correct keyword is a must. The keywords should be relevant and should target potential users.

02

A well-structured website

A structured website means easy navigation and that pages should be distinct and are linked to one another.

03

Custom content

some say “content is king” and that is true when it’s reviews and responses from satisfied clients and attractive photos that get people to choose you and your business.

04

Google Analytics

This program has the ability to calculate and gather important website data. Best thing? It’s free!

05

Add a Sitemap

A sitemap is a file that contains all your pages and ranks them according to relevance. For best results, submit your sitemap to different search engines.

06

Good cybersecurity

Increasing your website security builds a strong wall and prevents hackers from stealing data from you and your clients.

07

Increase loading speed

some clients are put off by slow-loading websites. Google too!

.06

Off-site SEO Optimization for real estate agents

Off-site SEO utilizes strategies that make your site link to other authoritative websites. What this does is make your website appear distinguished to the eyes of search engines. This is done through the following:

01

Relevant link building

The links on your pages should use the correct anchor text that will lead to high-ranking pages that are relevant and related to your business.

02

Directory listings

Listing your business in a high-ranking web directory is also another way for people to find your website.

03

Update your website’s link profile

this is making sure that relevant sites link to and from your websites are active and up-to-date. Dead links can hurt your ranking so it is important to clean them.

.07

Social Media Integration for your Business

Aside from your website, another important platform to focus on are social media websites, including Facebook, Instagram, and YouTube. SEO services also connect your websites to your social media accounts. This allows communication via chats, marketing, and updates via posts easier.

.08

Track your Real Estate Business’ Growth

Tracking the progress of your SEO campaigns is also part of the whole SEO service. Tracking and monitoring mean making sure that all implemented strategies are working. If there are techniques that are not working, they will be removed and the working ones will be developed and enhanced.

These are some of the tracking tools use:

01

Phone tracking

determine how many visitors call your phone number and know where they are from.

02

Form tracking

if a client uses the contact form on your website, you will receive a notification that will help you develop a strategy that targets specific regions.

03

Traffic reports

there are a lot of tools that determine and compare website traffic on a weekly, monthly, quarterly, or yearly basis. Some are provided by Google and other reputable platforms.

04

Ranking reports

This shows your ranking in different search engines and determines the most and least effective keywords.

Let Us Handle your real estate SEO

As a real estate agent, we are sure you have a lot on your hands. Clients, deals, houses to buy, and houses to sell. Let us handle your SEO and with our team of SEO experts, we will make sure that your website will rank at the top of every search engine, that you will have a steady increase in clients and on your overall profitability. We will tweak your website to attract visitors and convince them with content to turn into buyers.
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for Every Realtor

Agent website

Get a modern, customized agent website to represent you
$ 1500 and above
  • Fully customized website
  • Branding & client targeted
  • Great on mobile view

Agent website + seo

a modern agent website
+ seo optimization
$ 2500 and above
  • Our best package deal
  • Fast, responsive site
  • Optimized for Rankings
$3000 Value

Agent website + Reviews

a modern agent website
+ a boost in google ratings
$ 2000
  • Fully customized website
  • Up to 20 5 Star Reviews
  • Increase credibility

SEO Marketing Packages

SEO Foundation

optimizing the basics
$ 500 Monthly
  • 5 pages
  • 5 keywords
  • Website Audit
  • Competitor Analysis
  • Keyword Research and Mapping
  • On-Page Optimization
  • Site Indexing and Improvements
  • Benchmark Report

SEO Local

Rise in Local Rankings
$ 650 Monthly
  • 10 pages
  • 10 keywords
  • Website Audit
  • Competitor Analysis
  • Keyword Research and Mapping
  • On-Page Optimization
  • Site Indexing and Improvements
  • Local Search Setup (Google My Business, Yelp, Yext, Bing Places)x`
  • Benchmark Report

SEO Total

Increase your audience
$ 750 Monthly
  • 10 pages
  • 10 keywords
  • Website Audit
  • Competitor Analysis
  • Keyword Research and Mapping
  • On-Page Optimization
  • Site Indexing and Improvements
  • Local Search Setup
  • Benchmark Report
  • Monthly Long-Form Content (2,500 words)
  • Keyword Research
  • Content Competitor
  • Content Structure
  • Content Writing
  • Content Optimization
  • Monthly Site Indexing and Improvements
  • Monthly Performance Reports
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